Top Customer Acquisition Challenges and What to Do About Them

I have never met a marketer who felt their acquisition sources were performing as well as they could.  After hearing from hundreds of marketers about their acquisition programs, they almost always have the same three key roadblocks to improving their acquisition performance.  With modern technology’s ability to manage and action Big Data, and consumer experienceContinue reading “Top Customer Acquisition Challenges and What to Do About Them”